Big Earl’s Debut
Actually, his name should be spelled, “URL” and pronounced “Earl.” Clever, isn’t it? Big Url made his debut with a TV ad in 2000. It was a hit. An idea whose time had come. Never mind that it has taken 17 years to make it realistic, the idea has always been reasonable to TV viewers.
A repairman shows up at an up-scale home. “I’m here to do maintenance on the fridge.” Mrs. Homemaker, with wide eyes, is sure he has the wrong house. “Honey, did you call for a refrigerator repairman?” She turns to the repairman and says, “There’s nothing wrong with our refrigerator.” To which the repairman poignantly replies, “Not yet.” Big smile. Big Url had made the call for maintenance but hadn’t mentioned it to the chief residents. Read more →