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7.8% decrease in advertising sales in 2017! Why would advertisers finally be leaving TV for good? Because the viewers are leaving. Also for good. Largest Decrease in 20 years Television-advertising sales fell 7.8% in 2017. That was the largest decrease in Television advertising dollar spend in the last 20 years. Apparently, the first part of…
The awakening of the sleeping giant – China! The famous French General, Napoleon Bonaparte, remarked about China — “There lies a sleeping giant. Let him sleep! For when he wakes he will move the world.” China is awakening. One indication of China’s new alertness is the desire to no longer simply imitate the technology of…
Thx 4 d mmrs! That is text speak for the Bob Hope song from the 1938 movie, “Thanks for the memories.” And a strong mixture of old and new. Memories, I suppose. You may be marveling that I was able to render that old song phrase into modern text speak. No? Well, full disclosure is…
“Afternoons are the Bermuda Triangles of our days” Daniel Pink provides this great descriptive of sluggish afternoons in his provocatively titled LinkedIN article, You’re more likely to screw up in the afternoon. Here’s how to stop afternoon errors. How severe is the problem? “Across many domains, the trough represents a danger zone for productivity, ethics,…